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Senior Technical Product Marketing Manager (B2B)

About Us:
DailyPay is transforming the way people get paid. As a worktech company and the industry’s leading on demand pay solution, DailyPay uses an award-winning technology platform to help America’s top employers build stronger relationships with their employees. This voluntary employee benefit enables workers everywhere to feel more motivated to work harder and stay longer on the job while supporting their financial well-being outside of the workplace.
DailyPay is headquartered in New York City, with operations throughout the United States as well as in Belfast. For more information, visit DailyPay's Press Center.

The Role:

Reporting to the Director of Product Marketing, the Senior PMM, Inbound is the strategic architect of DailyPay’s Enterprise platform roadmap. This role sits at the intersection of market intelligence and product development, serving as the "Voice of the Market" during the early stages of the innovation funnel. You will be responsible for technical research, competitive benchmarking, and the creation of rigorous business cases that justify our largest platform investments. You are a high-leverage partner to Product Management, ensuring that our technical infrastructure—from integrations to data-driven earnings models—is built to win in a complex, multi-stakeholder enterprise environment.

Based in our New York City office, this hybrid position blends remote focus with high-energy, on-site collaboration, working shoulder-to-shoulder with our Engineering and Product teams to solve the future of earned wage access.

How You Will Make an Impact:

  • Drive Product Discovery: Lead market validation and technical research for new platform capabilities. You will identify "white space" in the market and translate those opportunities into prioritized product requirements.

  • Technical Benchmarking: Perform deep-dive analysis of competitor technical architectures, API stability, and implementation workflows. You will provide the "Technical Truth" that ensures our roadmap remains ahead of industry standards. Architect Internal Business Cases:

  • Bridge the gap between technical research and financial justification. You will draft the data-backed cases (quantifying market expansion and ROI) required to secure engineering resources for high-priority platform initiatives.

  • Roadmap Prioritization: Act as a key influencer in the product planning process, using market intel and technical gap analysis to quantify the impact of proposed features.

  • Technical Buyer Persona Strategy: Define the requirements and pain points of the "Technical Buyer" (CIO, CTO, and IT Procurement), ensuring our platform architecture solves their specific security and connectivity concerns.

What You Bring to The Team:

  • 6+ years of experience in Product Marketing, Technical Strategy, or Market Intelligence, Management Consulting

  • High technical literacy; comfortable analyzing technical documentation and platform integrations.

  • Proven ability to influence senior product and engineering leaders through rigorous commercial and technical data.

  • Experience navigating the "Discovery" phase of the product lifecycle in B2B SaaS or FinTech.

  • Experience in HR Tech, API's and or payment rails preferred.

What We Offer:

  • Exceptional health, vision, and dental care

  • Opportunity for equity ownership

  • Life and AD&D, short- and long-term disability

  • Employee Assistance Program

  • Employee Resource Groups

  • Fun company outings and events

  • Unlimited PTO

  • 401K with company match

 

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CEO of DailyPay
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Kevin Coop
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Average salary estimate

$165000 / YEARLY (est.)
min
max
$140000K
$190000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

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DailyPay, powered by its industry-leading technology platform, is on a mission to build a new financial system. Partnering with America's best-in-class employers, including Dollar Tree, Berkshire Hathaway and Adecco, DailyPay is the recognized gol...

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Full-time, hybrid
DATE POSTED
April 3, 2026
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