Marketing Finance Analyst (Marketing Budget & Spend Operations)

As the original online jeweler, Blue Nile is driven by innovation, exceptional customer experience, and strategic growth. We are seeking a highly analytical and detail-oriented Marketing Financial Analyst to serve as the financial quarterback for our marketing organization. 

Reporting to the Senior Director of Performance Marketing, this role will sit at the critical intersection of Finance and Marketing. You will be responsible for managing the financial health of our marketing investments, ensuring accuracy in our spend roll-ups, leading budget exercises, and streamlining our invoicing operations. The ideal candidate is a proactive problem-solver who understands marketing operations and can translate complex financial data into actionable insights for marketing leadership.

Key Responsibilities:

Budgeting & Forecasting:

• Lead the monthly, quarterly, and annual marketing budget planning exercises in close partnership with marketing leadership. 

• Manage regular marketing spend roll-ups, tracking planned versus actual expenditures across all channels (e.g., Programmatic, CTV, Paid Social, Search, Brand). 

• Build and maintain durable financial models to support scenario planning, budget reallocations, and long-range financial strategies. 

Financial Operations & Invoicing:

• Own the end-to-end invoice management process for all marketing vendors, media partners, and agencies. 

• Facilitate the creation and tracking of Purchase Orders (POs) and ensure timely vendor payments. 

• Partner tightly with the Accounting team to manage month-end close activities, including calculating and submitting accurate marketing accruals and journal entries. 

• Identify and implement process improvements to reduce manual work and increase efficiency in financial tracking. 

Reporting & Analytics:

• Conduct deep-dive variance analysis to identify and explain discrepancies between forecasted and actual marketing spend. 

• Develop and maintain dashboards to monitor marketing financial performance and highlight trends for senior leadership. 

• Support ad-hoc financial analysis to evaluate the ROI and efficiency of various marketing initiatives and media tests. 

• Bachelor’s degree in Finance, Accounting, Economics, or a related quantitative field. 

• 2–4+ years of experience in corporate finance, FP&A, or accounting, ideally with direct experience supporting a marketing or e-commerce organization. 

• Advanced proficiency in Excel (financial modeling, pivot tables, complex formulas) and experience with ERP/Accounting software and PO systems. 

• Strong understanding of marketing terminology, media channels, and how marketing investments hit the P&L. 

• Exceptional attention to detail and a high degree of accuracy in financial reporting. 

• Strong communication skills, with the ability to translate financial concepts clearly to non-finance stakeholders. 

Preferred Qualifications:

• Platform Billing Experience: Familiarity with the billing, invoicing, and spend tracking mechanics of major digital ad platforms (e.g., Amazon DSP, Google Ads, Meta). 

• Industry Background: Prior experience in e-commerce, retail, or the luxury goods sector. 

• Data Visualization: Experience with BI tools (e.g., Tableau, Looker, PowerBI) to build and automate marketing spend dashboards. 

• Attribution Familiarity: A baseline understanding of media mix modeling (MMM) or multi-touch attribution, and how upper-funnel vs. lower-funnel investments impact financial forecasting. 

At R2Net - James Allen & Blue Nile, many of our roles offer a high-quality, comprehensive benefits package including healthcare, paid time off, retirement planning and opportunities for career advancement. Some offerings are dependent upon the role, employment type, work schedule or location:

• Paid Time Off
• Medical, Dental, Vision and Prescription Insurance
• 401(k) Retirement Plan with Company Match
• Flexible Spending Account | Health Savings Account
• Tuition Reimbursement
• Employee Discount
• Parental Leave
• Life Insurance

Salary base pay: $80,000 - $105,000. Final pay rate shall be determined and is based on experience and qualifications.

At this time, R2Net will not sponsor a new applicant for employment authorization for this position.

Additional Information: R2NET INC. is an equal opportunity employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to sex (including pregnancy, childbirth or related medical conditions), race, color, age, national origin, religion, disability, genetic information, marital status, sexual orientation, gender identity, gender reassignment, citizenship, immigration status, protected veteran status or any other basis prohibited under applicable federal, state or local law. R2NET INC. will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law.