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Head of Retail Media

About Lunar Solar Group:

Lunar Solar Group is a high-impact advertising agency that collaborates with consumer-focused brands to identify growth opportunities and implement disruptive marketing strategies. We combine digital marketing expertise and a suite of creative services to help brands scale. As a globally recognized growth consultancy, technology studio, and full-service digital marketing agency, we solve complex growth challenges and build brands through proprietary technology, innovative strategy, channel expertise, and flawless execution. Lunar has built a track record of excellence across various verticals, including durable goods, consumer packaged goods, and SaaS. While highlighting potential growth opportunities for clients, Lunar itself continues to expand rapidly.

Our Culture

We’re a fast-moving, highly collaborative team of senior strategists, creatives, and technologists who push the boundaries of what performance creative can achieve. We value ownership, rigor, curiosity, and the confidence to challenge assumptions—with data.

Working at Lunar means operating at a high bar. We celebrate wins, learn quickly from failures, and invest deeply in our people. Whether remote or hybrid, our team shows up as thoughtful partners to one another and trusted advisors to our clients.

Who We Are Looking For:

We are looking for a Head of Retail Media to build, lead, and scale our retail media practice. This role will own the vision, strategy, and execution across key retail media networks, driving measurable growth for our clients while building a best-in-class team and operational foundation.

The ideal candidate has deep expertise across retail media networks (Amazon, Walmart Connect, Target Roundel, Instacart, DoorDash), a track record of building teams or functions, and experience delivering measurable results while managing budget and P&L responsibility.

Job Summary & Key Responsibilities:

As the Head of Retail Media, you will oversee all aspects of retail media strategy, execution, and performance across key platforms. You will also be responsible for building the department from the ground up, including team development, operational frameworks, and cross-functional alignment. This role requires a hands-on, strategic leader who can drive innovation, establish structure, and deliver exceptional client outcomes.

Your responsibilities will include:

  • Define and execute the vision and growth strategy for the Retail Media department.

  • Build and scale the retail media team, establishing structure, processes, and frameworks for performance and development.

  • Own the department P&L, including forecasting, budgeting, and resource allocation.

  • Oversee campaign strategy, execution, and optimization across retail media platforms (Amazon, Walmart Connect, Target Roundel, Instacart, DoorDash).

  • Drive client outcomes through strategic guidance, hands-on leadership, and data-driven recommendations.

  • Implement measurement and reporting frameworks, including incrementality and attribution testing.

  • Partner with Paid Media, Creative, and Client Strategy to ensure integrated, high-impact campaigns.

  • Foster a culture of innovation, accountability, and continuous improvement.

  • Represent the Retail Media department in client engagements, leadership meetings, and new business initiatives.

Skills & Qualifications:

  • 8+ years in digital marketing, with deep expertise in retail media

  • Proven experience building and scaling a retail media team

  • Experience managing P&L, budgets, and resource allocation

  • Strong executive leadership skills with a record of delivering results at scale

  • Demonstrated ability to drive performance across multiple retail media platforms

  • Excellent client communication and presentation skills, including C-level engagement

  • Analytical mindset with experience translating data into actionable strategies

  • Bachelor’s degree or equivalent experience in marketing, advertising, business, or related field

Benefits:

  • Competitive salary.

  • Comprehensive health, dental, and vision insurance.

  • Flexible work hours and remote work options.

  • Professional development and training opportunities.

  • Inclusive and supportive work environment that values creativity and innovation.

  • 401k with match

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CEO of Lunar / Solar Group
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Pierson Krass
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Average salary estimate

$185000 / YEARLY (est.)
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$150000K
$220000K

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Full-time, hybrid
DATE POSTED
April 2, 2026
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