Member and Communications Specialist

If you are a current State of Maine employee, please submit your application through the internal application process using the Find Jobs report in PRISM. Seasonal employees who do not have PRISM access should apply through the State’s career page and indicate on the application that they have previously worked for the State.

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Department of Health and Human Services (DHHS)

Public Service Coordinator I

Opening Date: April 7, 2026

Closing Date: April 21, 2026

Job Class Code: CA24

Grade: 24 (Confidential)

Salary: $56,825.60 - $80,516.80 per year

Position Number: 20002-4949

Location: Portland

-Limited Period Position- 

This position allows for partial telework with management approval.

Currently, this position is not eligible for visa sponsorship or STEM OPT extensions.

Core Responsibilities:

As a Member Communications Specialist, you will be responsible for working with the Office of the Health Insurance Marketplace (OHIM) leadership (Director, COO, Policy & Outreach Director) to lead the development of communication and education materials and strategies for members, potential consumers and the public. The position will serve as a subject matter expert on member communication and engagement strategies and health literacy.

Specific duties include, but are not limited to: 

• Consumer and Public Communication Development: Work with consumer experience, policy, communications, and outreach team members to develop an annual member education and communication plan. Draft communications for CoverME.gov member and public awareness and education, including coverage notices, call-center scripting, instructions, and text within the CoverME.gov enrollment platform and website. Identify and create Fact Sheets for consumer education and awareness on relevant CoverME.gov topics. Identify opportunities for improvement in website flow and content, drafting edits and additions to the website as appropriate.
• Research and Analysis: Identify best practices of other State-based Marketplaces for CoverME.gov communication strategies to members. Identify and develop new tactics for helping improve consumer health insurance literacy.
• Editing and Design: Assist with editing photos and images. Develop and produce clear and engaging public facing visuals and infographics aligned with CoverME.gov brand identity.
• Consumer outreach and education: Work with the consumer experience manager to develop a member communications plan during CoverME.gov’s Open Enrollment Period designed to maximize retention and new enrollment. Draft engaging email content for consumer communication. Draft communication materials to be used by the outreach coordinator and partners during outreach events.
• Social Media Content Creation and Monitoring: Develop social media content to support public awareness of and education about CoverME.gov. Manage and monitor social media accounts, including responding to comments and direct messages received on CoverME.gov accounts.
• Mission: Advance the Department’s mission to improve the health and well-being of all Mainers and to identify and reduce disparities across the state.
• Other duties as assigned.

Minimum Qualifications:

To qualify, your background must include

• An eight (8) year combination of education and/or professional experience in communication and content development and dissemination, demonstrating strong oral and written communication skills proven to effectively engage diverse audiences and audiences with low literacy levels.
• Preference will be given to those who possess: A bachelor’s degree in Communications, Marketing, Public/Community Health, Health Administration, Health Education, or a related field.

The ideal candidate will demonstrate a broad set of skills in developing and editing content for the general public. This role requires strong communication and literacy skills, attention to detail, and the ability to research and summarize complex topics. The background of well-qualified candidates will demonstrate the following competencies:

• Proficiency in Microsoft 365 Software and Adobe Photoshop, Illustrator, InDesign, Canva, and other design software
• Ability to work well in a busy environment, either individually or as part of a team
• Familiarity with website content management (such as Drupal) and email software (such as Active Campaign, Mail Chimp)
• Knowledge of social media platforms and management programs (such as Hoot Suite, Meta Business Suite)
• Strong oral and written communication skills proven to effectively engage diverse audiences
• Training in health literacy is a plus; graphic design experience is also a plus.
• Knowledge of health coverage programs or policies at the state and/or federal level, including knowledge of policies impacting commercial health insurance markets, specifically the Affordable Care Act.

Thinking about applying?

Research shows that people from historically excluded communities tend to apply to jobs only when they check every box in the posting. If you’re currently reading this and hesitating to apply for that reason, we encourage you to go for it! Let us know how your experience and passion set you apart.

Agency information: 

The Department of Health and Human Services (DHHS) is dedicated to promoting health, safety, resilience, and opportunity for Maine people. The Department provides health and social services to approximately a third of the State's population, including children, families, older Mainers, and individuals with disabilities, mental illness, and substance use disorders. The Department also promotes public health, operates two state psychiatric hospitals, and provides oversight to health care providers.

The Maine DHHS Office of the Health Insurance Marketplace (OHIM) operates CoverME.gov, Maine’s Health Insurance Marketplace.

Application Information:

For questions about this position, please Laura Seckel at Laura.Seckel@maine.gov.

To apply, please upload a recent resume (if available) and cover letter addressing each of the competencies listed in the Minimum Qualifications section.

Please submit all documents or files in PDF or Word format.

To request a paper application, please contact Lucia.Nadeau@Maine.gov

Benefits of working for the State of Maine:

No matter where you work across Maine state government, you find employees who embody our state motto—"Dirigo" or "I lead"—as they provide essential services to Mainers every day. We believe in supporting our workforce's health and wellbeing with a valuable total compensation package, including:

• Work-Life Fit – Rest is essential. Take time for yourself using 13 paid holidays, 12 days of sick leave, and 3+ weeks of vacation leave annually. Vacation leave accrual increases with years of service, and overtime-exempt employees receive personal leave.
• Health Insurance Coverage – The State of Maine pays 85%-100% of employee-only premiums ($12,845.82 - $15,112.76 annual value), depending on salary. Use this chart to find the premium costs for you and your family, including the percentage of dependent coverage paid by the State.
• Health Insurance Premium Credit – Participation decreases employee-only premiums by 5%. Visit the Office of Employee Health and Wellness for more information about program requirements.
• Dental Insurance – The State of Maine pays 100% of employee-only dental premiums ($395.72 annual value). 
• Retirement Plan – The State contributes the equivalent of 18.91% of the employee's pay towards the Maine Public Employees Retirement System (MainePERS).
• Parental leave is one of the most important benefits for any working parent. All employees who are welcoming a child—including non-birthing and adoptive parents—receive six weeks of fully paid parental leave. Additional, unpaid leave may also be available, under the Family and Medical Leave Act.

State employees are eligible for an extensive and highly competitive benefits package, covering many aspects of wellness. Learn about additional wellness benefits for State employees from the Office of Employee Health and Wellness.

Note: Benefits may vary somewhat according to specific collective bargaining agreements and are prorated for anything less than full-time.

There's a job and then there's purposeful, transformative work. Our aim is to create a workplace where you can learn, grow, and continuously refine your skills. Applicants demonstrate job requirements in differing ways, and we appreciate that many skills and backgrounds can make people successful in this role. 

As an Equal Opportunity employer, Maine State Government embraces a culture of respect and awareness. We are committed to creating a strong sense of belonging for all team members, and our process ensures an inclusive environment to applicants of all backgrounds including diverse race, color, sex, sexual orientation or gender identity, physical or mental disability, religion, age, ancestry, national origin, familial status or genetics. 

If you’re looking for a great next step, and want to feel good about what you do, we’d love to hear from you. Please note reasonable accommodations are provided to qualified individuals with disabilities upon request.

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If you are unable to complete the online application, please contact the Human Resources representative listed on the job opening you are interested in applying for. They will work with you for an alternative method of submitting.