Sr. Manager, Organic Social
Skills
- Proven organic social strategy development and execution
- End-to-end influencer program management
- Fluency in social performance metrics and analytics
- Experience with social media management tools (e.g., Vista Social, Sprout Social, Sprinklr)
- Trend identification and short-form content production (TikTok, Reels)
- Community management and moderation
- Strong written and verbal communication
- Cross-functional collaboration
Responsibilities
- Develop and evolve organic social strategy and maintain a content calendar aligned with business priorities and the broader content roadmap
- Lead creative briefing and content production workflows in collaboration with content, design, and clinical teams
- Build and manage an organic-first influencer program end-to-end, including sourcing, contracting, briefing, whitelisting, and performance tracking
- Create trend-responsive and evergreen brand content tailored to GI audiences across Meta, TikTok, and emerging platforms
- Own social reporting and testing, partnering with marketing analytics to link social performance to brand and business outcomes
- Design and implement community management strategy for engaging and moderating spaces for gut health audiences
- Partner cross-functionally with Clinical, Product, Operations, and Patient Marketing to ensure social supports the full patient journey
Education
- Bachelor's degree or equivalent professional experience preferred
- Relevant coursework or experience in marketing, communications, or digital health is a plus
Benefits
- Salary range $110,000–$130,000 with annual bonus eligibility and equity
- 90% employee premiums paid for medical, dental, and vision coverage
- Flexible PTO, paid holidays, and one floating holiday
- 401(k) retirement plan eligibility
- Remote-first flexibility and professional development support
- Inclusive, mission-driven company culture and equal opportunity employer
Average salary estimate
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