Growth Marketing Lead (Founding IC)
Moon Engine is an AI-native recruiting-ops platform. We use autonomous agents to coordinate hiring decisions with governance, auditability, and continuous adaptation to user preferences.
We are hiring our first Growth Marketing Lead to build go-to-market from zero.
This position owns positioning validation, paid experimentation, funnel mechanics, customer-proof systems, and performance reporting. There is no existing marketing or RevOps function. You will build the growth engine from scratch.
This is a hands-on, experiment-driven role for someone who thrives in ambiguity and ships fast.
Open to candidates in the United States, Canada, United Kingdom, Australia, New Zealand, and Ireland.
C2 English is required.
- Validate ICP and refine positioning through rapid paid testing
- Operate paid campaigns directly (Google Ads, Meta Ads, Reddit Ads)
- Build and optimize full-funnel journeys (ads → landing → lifecycle)
- Create and systematize customer-proof engines (UGC, testimonials, case snippets)
- Stand up minimal lead capture, routing, and reporting infrastructure
- Deliver crisp weekly performance insights tied to pipeline outcomes
- Use AI and automation tools to accelerate segmentation, creative iteration, and operational workflows
- Partner directly with founders on narrative, prioritization, and GTM strategy
- Own end-to-end marketing for Moon’s relaunch
- Proven 0→1 B2B SaaS growth experience
- Personally operated paid campaigns across Google and Meta (Reddit required)
- Strong experimentation mindset (baseline → action → measurable lift)
- Experience building proof/UGC systems tied to conversion and pipeline
- Ability to set up lightweight lead routing and reporting without dedicated RevOps
- High communication clarity — written positioning, metric storytelling, decision narratives
- Demonstrated AI/automation workflows that created measurable impact
- Google Ads
- Meta Ads Manager (Facebook / Instagram)
- Reddit Ads
- GA4 + UTM's + Weekly Dashboarding
- Hubspot (or similar)
- Clay
- GenAI tools (ChatGPT-Class Models)
- Clear ICP validation within the first 30–60 days
- Disciplined paid testing cadence
- Funnel conversion improvements driven by messaging and proof
- Repeatable UGC/customer-proof engine deployed across paid and landing
- Simple, actionable weekly reporting tied to qualified pipeline
Interview Process:
Resume Review
Screening Interview
Follow Up Interview
Interview with the CEO
Average salary estimate
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