Fast Facts

The Senior Marketing Specialist will lead strategic portfolio marketing initiatives in the medical education sector across NOAM, shaping go-to-market strategies and collaborating closely with cross-functional teams.

Responsibilities: Key responsibilities include developing marketing plans, collaborating with commercial and product teams, creating messaging platforms, optimizing event strategies, and executing omni-channel marketing campaigns.

Skills: Candidates should have experience in marketing or communications, preferably in B2B product marketing, with knowledge of healthcare or medical education.

Qualifications: A relevant educational background is preferred, along with experience in marketing strategy and event management.

Location: The job is located in Philadelphia, PA, with a flexible work environment.

Compensation: $71600 - $143300 / Annually

Are you passionate about shaping go‑to‑market strategies and driving impactful B2B marketing programs that advance medical education across NOAM?

Do you thrive at the intersection of portfolio marketing, cross‑functional collaboration, and thought leadership to influence decision‑makers in the medical education space?

About the Team:

Elsevier Health applies innovation, facilitates insights, and helps drive more informed decision-making for our customers across global health. We support health providers by providing accessible, trusted evidence-based information; prepare more medical and nursing students with effective tools and resources; provide insights that help clinicians improve patient outcomes; and supports a more personalized and localized healthcare experience. All for the benefit of every patient.

About the Role:

Senior Marketing Specialist for NOAM Medical Education will report directly to the Head of NOAM Healthcare Education Marketing. This role will focus on strategic portfolio marketing for the medical education market in NOAM.

Responsibilities:

• Collaborate closely with commercial, strategy, sales and product on GTM decisions for the NOAM market and lead the subsequent positioning, messaging, branding, sales enablement to ensure new products, initiatives, and enhancements for medical education B2B market decisions are clearly articulated through sound marketing plans and supports the B2B decision-making journey for medical education institutions.
• Work closely with DTC colleagues on selling models, and GTM strategy that run concurrent to B2B efforts to ensure alignment and optimization of strategy, and messaging to maximize revenue and reach.
• Develop the key messaging platform that includes efficacy, and draws from continuous research on digital product offerings for medical education to ensure thought leadership resonance for NOAM B2B personas, decision-makers. 
• Develop and execute dynamic, omni-channel marketing plans in NOAM markets designed to drive brand awareness, generate leads, takeaway campaign, and retention of current market share. 
• Optimize NOAM in-person event/exhibition strategy to maximize investment, and identify scalability of strategies across markets. 

Requirements:

• Proven experience in marketing, communications, or a related field.
• Preference for B2B product marketing experience, including marketing strategy and event or conference experience
• Preference for a background in healthcare or medical education space
• Have a relevant education background.
• Microsoft Office Suite / Experience with marketing automation systems

Work in a way that works for you

We promote a healthy work/life balance across the organization. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive

Working for you

- We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:

- Health Benefits: Comprehensive, multi-carrier program for medical, dental and vision benefits

- Retirement Benefits: 401(k) with match and an Employee Share Purchase Plan

- Wellbeing: Wellness platform with incentives, Headspace app subscription, Employee Assistance and Time-off Programs

- Short-and-Long Term Disability, Life and Accidental Death Insurance, Critical Illness, and Hospital Indemnity

- Family Benefits, including bonding and family care leaves, adoption and surrogacy benefits

- Health Savings, Health Care, Dependent Care and Commuter Spending Accounts

- Up to two days of paid leave each to participate in Employee Resource Groups and to volunteer with your charity of choice

About the Business

A global leader in information and analytics, we help researchers and healthcare professionals advance science and improve health outcomes for the benefit of society. Building on our publishing heritage, we combine quality information and vast data sets with analytics to support visionary science and research, health education and interactive learning, as well as exceptional healthcare and clinical practice. At Elsevier, your work contributes to the world’s grand challenges and a more sustainable future. We harness innovative technologies to support science and healthcare to partner for a better world.

U.S. National Base Pay Range: $71,600 - $119,400. Geographic differentials may apply in some locations to better reflect local market rates. Base Pay Range for CO is $71,600 - $119,400. Base Pay Range for IL is $75,200 - $125,500. Base Pay Range for Chicago, IL is $78,700 - $131,400. Base Pay Range for MD is $75,200 - $125,500. Base Pay Range for NY is $78,700 - $131,400. Base Pay Range for New York City is $85,900 - $143,300. Base Pay Range for Rochester, NY is $71,600 - $119,400. Base Pay Range for OH is $68,000 - $113,400. Base Pay Range for NJ is $80,927- $129,273. This job is eligible for an annual incentive bonus. Application deadline is 04/18/2026.

We know your well-being and happiness are key to a long and successful career. We are delighted to offer country specific benefits. Click here to access benefits specific to your location.

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