Senior Demand Generation Manager - ABM
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Demand Generation Manager - ABM in United States.
This is a high-impact growth marketing role focused on building and scaling account-based demand generation programs within a mission-driven, climate-focused organization.
The role is responsible for designing and executing full-funnel ABM strategies that drive awareness, engagement, pipeline creation, and revenue growth across strategic enterprise accounts.
You will own multi-channel campaign orchestration, digital performance marketing, and conversion optimization to strengthen the customer journey.
Working closely with Sales, Product Marketing, Revenue Operations, and Customer Success, you will ensure tight alignment on target accounts and messaging.
This position plays a key role in defining scalable demand generation systems powered by data, experimentation, and insights.
It is a fully remote role within North America time zones, requiring strong collaboration across distributed global teams.
The ideal candidate combines deep ABM expertise with strong technical marketing skills and a data-driven mindset.
- Own the strategy and execution of account-based marketing programs targeting a defined set of strategic enterprise accounts.
- Design and implement integrated, multi-channel demand generation campaigns across paid media, email, web, and digital events to drive pipeline growth.
- Partner with Sales and Customer Success teams to execute coordinated account plays supporting acquisition, expansion, and retention goals.
- Optimize full-funnel performance including targeting, conversion rates, landing pages, and account-based digital experiences.
- Build and maintain marketing dashboards and attribution models in collaboration with Revenue Operations to track pipeline and revenue impact.
- Develop personalized account-based journeys leveraging intent data, segmentation, and behavioral insights.
- Continuously test, analyze, and refine campaign performance to improve efficiency and scalability of demand generation efforts.
Requirements:
- 7+ years of experience in B2B demand generation with strong ownership of ABM and strategic account-based programs.
- Proven experience designing and scaling full-funnel marketing programs that drive measurable pipeline and revenue impact.
- Strong expertise in digital marketing channels, paid advertising platforms, and website conversion optimization.
- Deep hands-on experience with HubSpot and marketing automation, reporting, and segmentation tools.
- Strong analytical mindset with the ability to interpret data and translate insights into actionable growth strategies.
- Excellent communication, stakeholder management, and cross-functional collaboration skills.
- Experience working in growth-stage or complex B2B environments is highly valued.
- Ability to work within North America time zones (within two hours of EST preferred).
Benefits:
- Fully remote role open across the United States and Canada with flexible working arrangements.
- Opportunity to work on high-impact climate and infrastructure challenges supporting grid resilience and sustainability.
- Annual in-person team gathering with global colleagues across multiple countries.
- Occasional optional in-person meetups for collaboration and team building.
- Inclusive, international work culture with strong emphasis on diversity, trust, and collaboration.
- Mission-driven environment focused on innovation, experimentation, and continuous learning.
- Exposure to cutting-edge AI and data-driven marketing practices in a fast-growing organization.
How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
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