Executive Director, Edit Strategy and Operations

Job Title

Job Description

About The Position | Major goals and objectives and location requirements

As Executive Director, Edit Strategy and Operations for the People Inc. food brands, you will lead strategic planning and drive growth across the entire portfolio – including Allrecipes, EatingWell, Simply Recipes, Serious Eats, and more. This role combines strategic content leadership with operational execution, requiring both high-level analytical thinking and hands-on implementation capabilities. Reporting to the SVP, Associate Group General Manager, you will develop data-driven strategies for growth, product, and revenue, while ensuring operational efficiency.

Hybrid 3x a week- (New York) 

In-office Expectations: This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.

About The Positions Contributions:

Weight % Accountabilities, Actions and Expected Measurable Results

• 30%:  Develop and execute strategies to drive audience growth and engagement across multiple brands in partnership with senior food leadership.  Develop complex modeling (financial and digital KPIs) and scenario planning to create business cases to support strategy and investments.  Oversee P&L and budget planning with the SVP, Associate Group General Manager.

• 30%:  Oversee content operations, production and library management.  Lead cross-functional meetings and ensure alignment across teams.  Bridge communication gaps between product, editorial, and marketing functions

• 20%:  Streamline editorial operations to boost efficiency, data accessibility, and team productivity.  Manage content production and promotion workflows in conjunction with SVP, Associate Group GM and brand editorial leadership.  Identify, pilot, and scale AI-powered solutions to reduce manual effort and unlock creativity, including establishing frameworks for responsible AI usage, quality control, and brand voice consistency.

• 20%:  Partner with product, marketing, revenue, and growth teams to optimize user experience and brand performance.  Align cross-functional teams (content, growth, product, ART, social) to ensure process and operations exist to achieve goals.  Pilot innovative product features and business models in collaboration with internal teams.  Implement annual strategic planning processes across brands, consulting with Associate Group GM on prioritization and execution

The Role’s Minimum Qualifications and Job Requirements:

Education:

• Bachelor's degree and/or equivalent experience.

Experience:

• Minimum 10 years of relevant work experience 

• Proven track record of driving audience growth and engagement through strategic initiatives

Specific Knowledge, Skills, Certifications and Abilities:

• Strong analytical skills with the ability to turn data into actionable insights and content strategies

• Solid understanding of editorial operations, workflows and systems

• Excellent communication skills and ability to influence at all levels

• Expertise in content strategy, SEO, and audience development

• Ability to balance editorial quality with business objectives

% Travel Required (Approximate):  5%

It is the policy of People Inc. to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing hr@people.inc.

The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: https://www.e-verify.gov/employees

Pay Range

The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of People Inc's total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives. In addition, People Inc. provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with People Inc. and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.