Founding GTM Engineer

The Mission

A sales rep at a building material manufacturer gets a set of blueprints on Monday. By Friday, they've spent 30 hours parsing specs, cross-referencing product data, and waiting on technical services to answer an architect's question. The bid deadline passed on Wednesday.

This is how a trillion-dollar industry operates. It's insane.

Parq built Hazel — an AI agent that gives every sales rep an always-on technical expert trained on their products, their competitors, and their workflows. Reps get instant answers, automated takeoffs, and competitive intel without leaving their inbox. We're turning six-hour admin jobs into six-minute conversations.

We're already working with manufacturers who are seeing it firsthand. Now we need the person who turns early traction into a pipeline machine.

We are looking for a Founding Growth Marketer —a technical architect who treats revenue like a software problem. You will be the mastermind behind a self-correcting, agentic GTM engine that identifies, qualifies, and engages high-value targets at scale. If you are obsessed with the frontier of growth marketing, LLM orchestration, and building traceable systems that generate millions in pipeline, we want you to own this engine.

Your Role

You're Parq's first dedicated growth hire, focused entirely on building pipeline for Hazel. Your buyer is a sales leader — VP of Sales, Director of Sales, or GM — at a building material manufacturer or distributor. These are people running teams of field reps who are drowning in technical admin instead of selling.

This is not a "run the playbook" role. There is no playbook yet. You're writing it.

Messaging and positioning You own the words. Cold emails, LinkedIn sequences, messaging iteration, and ICP refinement — you write it, test it, and iterate. You'll translate Hazel's technical capabilities into language that makes a sales leader stop and think, "That's exactly the problem I have."

Channel experimentation You'll run fast, scrappy tests across outbound email, LinkedIn, paid social, industry events, partnerships, and anything else that might work. We have early traction with window, tile, and skylight manufacturers — your job is to figure out what's repeatable across the broader building materials space.

Buyer research You'll study how sales organizations at manufacturers actually operate — how reps get product questions answered today, how takeoffs get done, where the bottlenecks are. The best messaging comes from understanding the buyer's daily reality better than they can articulate it themselves.

Pipeline collaboration You work directly with the CEO on deal flow. When a lead responds, you help qualify and route it. You're not just filling the top of the funnel — you're accountable for whether conversations turn into pipeline.

What You'll Do

You will be the voice of PARQ for sales and marketing executives within the building materials sector, translating our technical value into compelling narratives. You will:

• Collaborate on the creation of high-converting, non-spammy copy that resonates with technical and executive personas.
• Adapt messaging for various mediums including email, LinkedIn, social media, and conference collateral.
• Support the design of inbound methodologies that complement our outbound engine.
• Assist in the development of product marketing assets that clearly articulate the "Generative Workflow" advantage.

Channel Orchestration

You will act as the traffic controller for our multi-channel outreach, ensuring that our technical stack is not just a collection of tools, but a unified, high-performance delivery system. You will:

• Manage and optimize our GTM toolkits (Clay, Apollo, Hey.Reach) to ensure maximum deliverability and engagement.
• Architect cross-channel sequences that maintain context and relevance as prospects move from one touchpoint to another.
• Integrate n8n or Make.com to bridge gaps between platforms, ensuring seamless lead transitions and data synchronization.
• Build custom webhooks and scripts to trigger outreach based on high-intent external signals.

Scalable GTM Engine

You will build and maintain the "brain" of our revenue operations, leveraging AI and data engineering to create a self-correcting growth machine. You will:

• Deploy LLM-orchestrated workflows for programmatic lead enrichment and personalization.
• Utilize "vibe coding" (Python/JavaScript) to build custom hooks or scripts when off-the-shelf tools reach their limits.
• Monitor cohort performance with analytical rigor, pivoting logic based on hard data rather than intuition.
• Maintain absolute system integrity, ensuring every lead and interaction is traceable and the engine is repeatable.

• High Agency: You are a proactive communicator who identifies bottlenecks and ships solutions before being asked. You thrive in a 6-person startup environment.
• Technical Chops: Proficiency in automation platforms (n8n/Make) and an appreciation for live coding to solve complex integration challenges.
• Logistics: Based in the United States (Central Time zone alignment required; Texas residency strongly preferred).

• Profile: You are an energetic, early-career builder excited to serve a largely underserved sector and scale a young business rapidly.

• High Impact: You are the primary architect of our revenue engine. Your work directly dictates the company's growth trajectory.
• Flexibility: 30 hours per week contract with the potential for long-term extension based on performance.
• Autonomy: We hire experts to tell us what to do. You will have full ownership of the GTM stack.
• Performance Kicker: Milestone-based bonuses tied to pipeline generation and engine performance.